Privacy Policy
What Genetic Elements collects when you submit your details or follow an ordering link, how it is used, and the choices you have.
1. Introduction
Genetic Elements ("we," "us") operates geneticelements.com. This policy explains what we collect, how we use it, and the choices you have.
If you do not agree with this policy, please do not use the site or submit a request.
2. What we collect
Details you provide: name, institutional email, institution or laboratory, role, intended research application, the material you were looking at, and your research-use confirmation.
Referral records: when you follow an ordering link we record the click, the destination, and an identifier we pass to the partner supplier so the order can be attributed to this site.
Technical data: IP address, browser and device information, pages viewed, and referring URL, collected through standard server logs and analytics.
3. How we use it
To connect you with the partner supplier that fulfils orders, and to attribute resulting orders to this site so we are paid correctly.
To respond to your enquiry and to send you documentation, availability and service updates about research materials. You can opt out of these at any time.
To keep records our compliance obligations require — including the research-use confirmation associated with each submission.
To operate, secure and improve the site, and to detect and prevent fraud or misuse.
5. Retention
Enquiry, referral and compliance records — including research-use confirmations — are retained for as long as required by our legal, regulatory and recordkeeping obligations, and then deleted or anonymised.
6. Your choices and rights
Depending on where you live, you may have the right to access, correct, delete or port your personal information, or to object to or restrict certain processing. Contact research@geneticelements.com to make a request; we may need to verify your identity first.
You can opt out of non-essential email at any time using the unsubscribe link.
A request to us does not reach the partner supplier. If you have ordered from them, contact them directly about information they hold.
Note that compliance records we are required to retain may survive a deletion request.
8. Security
We use administrative, technical and physical safeguards appropriate to the sensitivity of the information we hold. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
9. Changes and contact
We may update this policy. Material changes will be reflected in the "last updated" date above.
Questions may be sent to research@geneticelements.com.